The standard plan is a pay as you go service. Included are: - All card and envelope design features - Option to add multiple cards - Option to change the background design - Optio to add music - Standard Reply page features: - All reply options - Adding extra pages for free - Adding event details - Asking recipients to update their contact info The following features are not included: - The option to open the event for sharing or to connect a paper sendout to an online registration - The option to co-organize an event - The option to use the multiple reply options.